A survey by NewzDash highlights key trends in news SEO, emphasizing AI’s impact, Google Discover’s role, and industry challenges. Key Insights: Google Discover: A major traffic source, with 52% prioritizing it and 56% reporting traffic growth. AI’s Impact: 39% see Google AI as a threat; 32% report lower visibility and CTR. AI-driven content scraping is a growing concern. Challenges: Budget constraints (34%), skills gap (24%), lack of SEO tools (17%), and hiring difficulties (13%). Lean Teams: Most SEO teams are small (44% have 2–5 members, 34% are solo). They manage multiple brands. Editorial Collaboration: 55% provide only basic SEO training to editors, and 64% of SEOs work closely with editorial teams. Future Priorities: Maximizing Google Discover traffic Adapting to AI-driven search changes Diversifying traffic sources Strengthening cross-team collaboration Success in 2025 will require agility, strategic adaptation, and strong editorial-SEO alignment. To get more info about SEO, Pl...
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